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Powder Room: The Untold Story of Indian Fashion

by Shefalee Vasudev
Publisher: Random House India (2012)    |     ISBN 10:     |     ISBN 13: 9788184001617
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Book Summary
Riveting, behind the scenes account of the Indian fashion world Ever been intrigued by the Indian Fashion Industry its stereotypes of drugged models, gay designers, and fascinating but un affordable clothes? Join Shefalee Vasudev, former editor of Marie Claire and an acclaimed fashion journalist, on a deepsea dive into the gagging depths of Indian fashion. In Powder Room, she offers an insiders view of people who make the industry what it is from a lower middle class girl who sells global luxury for a living to a designer who fights the inner demons of child sexual abuse yet manages to survive and thrive in the business of fashion, or a Ludhiana housewife on a perpetual fashion high. Besides candid interviews of known names in Indian fashion, Shefalee provides a commentary on new social behaviour, urban culture, generational differences, and the compulsions behind conspicuous consumption in a country splitting at the seams with inequalities of opportunity and wealth. From Nagaland to Patan, Mumbai, Delhi, and Punjab, Powder Room mirrors how and why India does fashion.
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About the Author
Shefalee Vasudev, the former editor of Marie Claire works with The Indian Express as Associate Editor. She writes on popular culture, fashion and society. Her first non-fiction ......
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